Nothing. Zilch. Nada. So you put it off for the 10th time this week. Or worse: you create bland, beige words that don’t capture how big a transformation your service can cause. Whether you’re trying to write copy for your website, marketing emails, or landing pages, you just can’t do it. Bad news is: you can’t grow your business without strategic, conversion-focused copywriting. The good news, though, is that you’re a few clicks away from having it all.
You could talk for days about your service-based business. You fire up a Google Doc and…
Or at least, you can’t find the right ones.
As a creative copywriter and content writer, I play with my craft. I experiment in my lab (lol, my dining table) and use copywriting to brew a 100% personalized lead generation elixir. I don’t only find the words. I bend, stretch, and paint them with colour. In short, I’m a witch.
Word has it you can’t find the… Well, the words
I've been about a bit
Right now, you’re embarrassed by your copy. It’s bleh. Beige. Dull. But you’re not bleh. And neither is your brand. So, let’s infuse the vibrancy & enthusiasm you have for your business. Once it’s done right, you’ll know the ideal eyeballs will hook themselves to your copy. And when you see conversion happening in real-time thanks to your words, your confidence in your business and yourself soars.
A rise in confidence
Handing your brand over to a copywriter isn’t always an easy pill to swallow. You might be worrying about your current copy sounding different from your new copy. You might be panicking that your copywriter might not ‘get it’. Here’s the deal: I’ve been renovating women’s businesses for over 7 years now. And before that, I was an English teacher. I’m pretty damn good at listening.
I’ve learned and used so many copywriting techniques that guarantee your website, emails, or sales page sound more like you than you do. Add in my business acumen, sales psychology incantation & marketing know-how, and we’re golden. During our time together, everything revolves around you. I guarantee you’ll never have felt so seen + heard.
FEELING SEEN & HEARD
I promise, once you’ve signed off your copywriting and you’ve gone live, you’ll love it so much that you’ll want to share it 24/7. Even though your copy is written for your ideal client, you’ll want to show everyone - from your partner to your mum to your mailman. Even your fur babies.
A long-lasting rush of brand pride
When you’re stuck on a task or you can see your efforts aren’t converting, it’s 100% understandable to feel down and question your brand’s capability. Truth is: copywriting is hard. I’ve spent over $50K learning how to master this art + how to balance creativity, psychology, and sales strategies to make conversion happen. I’ve poured out my life savings (RIP to me when my partner actually does the maths) to become a copywriting Dumbledore. By outsourcing and knowing your copy is in safe hands, you’ll reignite the spark you had for your brand. And you’ll never doubt its power again.
A reignited spark for your strengths
Whether you’ve pressed pause on creating your website, setting up your marketing emails, or launching your new digital product because you’re DREADING writing the copy, hiring a copywriter (aka me) pushes you into the present. No more putting it off. Now you’ve got the right words, give yourself permission to let your business grow. Welcome that relief, because you know you’re heading toward bigger and better opportunities.
Uncontrollable relief
My copywriting is all about relatability. The references I use to get your ideal client nodding and saying ‘omg, this was literally written for me’ are formed because of so much research. As in: Joe Goldberg levels of research. Without the murder, obvs.
Your copy will be written to provoke a feeling. Logic tells. Emotion sells. So, let’s pull some heartstrings + open some wallets, shall we?
Heightened emotions
And it just so happens I’m firing up the cauldron. Fancy a brew or two?
ps: Side effects WILL include:
Clear, choppy, creative copy
- the potion every female business owner needs
Which fem-preneur are you?
I know why copywriting is important, and I want to learn how to write good copy. But I don’t have the budget right now to invest in a copywriter. I need to learn how to write decent copy for free.
It feels like my words are working against me. I need a copywriter to wave a magic-wordy wand and transform drab words into sunshine, rainbows + lollipops.
I’m a copywriter but I’m new. I have no idea where to start. I’m overwhelmed and I don’t think I’ll ever be able to make this work.
I’ve been crafting creative copywriting to scale businesses for 7+ years.
Like you, I’ve got lots of name tags:
Book Lover, Tea-Guzzler, Brilliant-Baker, Disney Princess, Cat-Momma + Hufflepuff Queen.
But my fave, by far, is my content & copywriter title.
Every time a businesswoman books a Discovery Call, I feel blessed. Because, not only will we build a brand that can scale through the ceiling, but we’re changing the statistics for the better. We’re making a world where your daughter, sister, granddaughter - they can all thrive without the social ‘rules’ getting in the way. Click ‘Ami’s Story’ so I can explain how together, we can build a better world for your business and womankind.